The Writing Edge for Business Writers: 10/17/14

Oct 17, 2014 | Better Writing

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to one or two pieces that I think will teach you something or spark an idea or two. This week I’m pointing you to pieces on blogging tools and YouTube as a hunting ground for publishers.

From Jeffrey A. Trachtenberg And Rolfe Winkler: From YouTube Stars, Literary Lions

“Publishers seeking the next hit author have a new hunting ground: YouTube. A wave of titles written by YouTube personalities is hitting the shelves this month as book publishers bet on the power of online media.”

Wally’s Comment: A few years back I wrote a research report on how YouTube might develop. We saw lots of possibilities, but I don’t think anyone imagined YouTube becoming a feeder system for print publishers

From Ian Cleary: 6 Irresistible Blogging Tools To Increase Productivity and Traffic

“You’re a blogger, maybe it’s time to get serious. A blog is one of the best ways of driving regular, ongoing, free traffic to your website. To be successful you need a good strategy and to support this strategy you need good blogging tools. In this article we discuss 6 powerful tools that help you become more efficient and effective as a blogger.”

Wally’s Comment: I like this collection because there are things here that can help you become a more effective content creator.

Sources I Check Regularly

I find the posts and articles that I share with you on The Writer’s Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.

The CopyBlogger Blog

Problogger

Digital Book World

jeffbullas.com

Becky Robinson’s Weaving Influence