The Writing Edge for Business Writers: 3/13/15

Mar 13, 2015 | Profit

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to one or two pieces that I think will teach you something or spark an idea or two. This week I’m pointing you to pieces on tools to help you work smarter and faster and multiply your book’s sales by turning it into six ebooks.

From Christy Kirk: 3 Tools To Help You Work Smarter And Faster

“Anyone who works with their hands—chefs, carpenters, artists—will tell you that having the right tools for the right job is a critical factor in the quality of their work. It’s the same for those of us in content marketing. Yes, it’s important to have great ideas, but if clunky methods or outdated delivery systems keep your message from being seen in a timely manner, those great ideas don’t have a chance.”

Wally’s Comment: I love helpful lists of tools to try. This list is short but the tools are powerful.

From Gordon Burgett: Multiply your book’s sales by turning it into 6

“While the book’s contents aren’t related to this blog, its Table of Contents below shows where the six ebooks might come from. It also shows how all of the book(s)—a major paperback of 240+ pages and six ebooks, each from a chapter or section of that paperback—should multiply your total earning power with only about 50-75% more time spent in the ebooks’ preparation, rather than 600% that six books might suggest.”

Wally’s Comment: This is worth a try. It fit in with my theory that people will be searching for and buying more and smaller bits of information.

Sources I Check Regularly

I find the posts and articles that I share with you on The Writing Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.

The CopyBlogger Blog


Digital Book World

Becky Robinson’s Weaving Influence