The Writing Edge for Business Writers: 6/1/18

Jun 1, 2018 | Reading Lists

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to articles and blog posts that I think will teach you something or spark an idea or two. The posts are about the intertwined tasks of reading and writing. Some weeks there are more pointers than others.

This week I’m pointing you to posts on how to publish a book that will sell, developing a content marketing strategy, and how writing can boost your productivity.

From Penny Sansevieri: How To Publish a Book That Will Sell

“Too many authors today still assume we’re working in a field of dreams, where if you publish a book, the readers will come. Perhaps that works for some. But I’m going to assume most of my seasoned fellow authors have come to the conclusion that that is not at all how it works.”

From Scott La Counte: How to Develop a Content Strategy for Authors

“A content strategy will look different for every author and every genre, but these are the key things every author should be thinking about as they develop their own:”

From Jake Lester: How Writing Can Boost Your Productivity and Motivation

“Do you often find yourself not achieving your goals? You might wake up planning to do so much at the beginning of the day, but before you know it, you’re distracted, focused on low priority tasks and are procrastinating of the high priority tasks. This can be solved through one technique – writing. Writing has in recent times been more emphasized as a key to solving various issues, and it has been spread over the world. The world today is focusing more and more on productivity and the best way to make a person productive is through motivation. Below are a few tips on how writing can improve an individual’s productivity and keep them motivated.”

Sources I Check Regularly

I find the posts and articles that I share with you on The Writing Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.

Alliance of Independent Authors

Ann Handley

Frances Caballo

Jane Friedman


Jerry Jenkins

Joel Friedlander

Joanna Penn


Michele De Felippo

Penny Sansevieri

Daphne Gray-Grant

Becky Robinson’s Weaving Influence

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