Stephen Lynch is the Head of Strategy and Consulting at RESULTS.com. He’s one of those people who have packed a lot into one life. Stephen was a police officer, an entrepreneur, a DJ, and a pharmaceutical sales star, and Mr. New Zealand.
Stephen is also the author of an award-winning business book, Business Execution for RESULTS. I had the privilege of helping him on that project, so I can attest that he’s great to work with. He’s also the best-read person I’ve ever known.
I asked Stephen to share one piece of advice for people who want to write a business book. Here’s what he said.
“When I started writing my business book I had the notion of stitching a series of blog posts together, and grouping them by category. Thankfully I employed the services of a writing coach, Wally Bock, who taught me the importance of having a coherent narrative that takes the reader on a journey of discovery. Start by getting clear on the destination, and then map out the reader’s journey. This preparatory step is crucial for writing content that flows well.”
Want more? Check out the complete list of Advice from the Masters posts
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