The Writing Edge for Business Writers: 1/11/19

Jan 11, 2019 | Reading Lists

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Even though writing and storytelling and blogging and SEO aren’t your day job, you want to do them better.

You need to get the most value you can from your reading time. That’s why every week I pick the one post from the web’s multitudes that will help you get better. This week I’m pointing you to posts on getting your book done.

From Ali Luke: Twelve Excuses Writers Make (and How to Overcome Them)

“What are your excuses for not writing? I’m sure they’re good ones, because I have plenty of good excuses, too! And I don’t want you to think I’m being dismissive or unkind about your excuses – our reasons for not writing are generally based on real difficulties, or real fears.”

From Ali Luke: It’s Not Just About Making Time: How Can You Find the Energy to Write?

“So I technically have time to work on my novel. I could get up at 5am and write, which would guarantee me half an hour or more before the youngest wakes up. I could write after 8pm. I could organise my freelance work so I could take 30 minutes at lunchtime to write. Often, though, I don’t write. Not because I don’t have any plausible time in which to do so … but because I don’t have enough energy.”

Most of my clients write their books while maintaining a demanding business schedule and a robust family and social life. I often recommend the following excellent book about managing energy.
The Power of Full Engagement: Managing Energy, Not Time, is the Key to High Performance and Personal Renewal by Jim Loehr and Tony Schwartz

Here’s a link to my recent post titled “A Tale of Two Stories.”

Sources I Check Regularly

I find the posts and articles that I share with you on The Writing Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.

Ali Luke

Alliance of Independent Authors

Ann Handley

Frances Caballo

Jane Friedman


Jenn dePaula

Jerry Jenkins

Joel Friedlander

Joanna Penn


Michele DeFilippo

Penny Sansevieri

Daphne Gray-Grant

Becky Robinson’s Weaving Influence

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