Tag: Promoting A Book

Why authors don’t market their books

  |   Profit
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“The average book published today is selling less than 300 print copies over its lifetime in the US retail channels.” Steve Piersanti said that in his marvelous article, “10 Awful Truths About Publishing.” If you’re an author or just thinking about writing a book, add that article to your  »  Read More

Authors: Numbers You Should Know and What They Mean

  |   Writing A Book
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If you’re an author you’re probably aware of some important numbers. You probably track your word count. You may know the number of days until your next deadline. Some writers track the amount of time they spend writing and some can tell you how many days in a row they did some writing. Those are important. You  »  Read More

How will you measure the success of your book?

  |   Writing A Book
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“Can you guarantee that we’ll write a bestseller?” I’m a book writing coach, so I get that question a lot. I think it’s because most of the people who contact me think the only way to measure a book’s success is whether it’s a bestseller. That’s true even though most of them are  »  Read More

Answer these 4 questions to make your book a success

  |   Writing A Book
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Your book better be good. Today more business books are being published than ever before. And that’s just the tip of the iceberg. Your business book won’t compete only with other business books. It will also compete with every other way your readers learn about new and better ways to do business. There are  »  Read More

What are the odds of writing a bestseller?

  |   Writing A Book

“Can you help me write a bestseller?” Not every prospective client asks me that out loud. But anyone who writes a book wants it to be a bestseller. What are the odds? Not very good. Depending on who’s counting there are 600,000 to 1,000,000 books published in the US in a year. Only a vanishingly small fraction makes  »  Read More

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