“I think I’ll take my gun to the next conference I go to.” I know I looked perplexed, which was exactly what my friend Tom wanted. I dutifully asked him why. “So I can shoot the next speaker who uses Zappos as an example.” We both laughed, but, gosh, how many times have you sat in an audience » Read More
Tag: Research
10/18/13: The Writing Edge for Business Writers
You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Here are some recent blog posts and articles that might help. This week I’m pointing you to pieces on growing your blog to its potential » Read More
Keeping up with critical information
Curated posts are a great way to deliver value to your readers and establish your reputation. But when you decide to create curated posts you add the challenge of keeping up with high volume information flows. Here are some tips to help you. Use an RSS reader. RSS readers let you review the content of select blogs at a » Read More
6 Ways to use Amazon as a research tool
It seems like everybody uses Google because it’s a powerful and effective way to find information for your book or blog post. But there’s another powerful tool that doesn’t get as much press: Amazon. Obviously, you can use Amazon to search for books, but don’t stop there. Here are six ways you can » Read More
Writing a Book: The Research Treasure Hunt
In school, doing research was usually a slog. Your teacher picked the topic. Almost all your research involved reading. And a lot of that reading was mind-numbing. It was like breaking rocks on a chain gang. The research that adds value to your book is more like a treasure hunt where you run from one great discovery to » Read More