Tag: Self-Publishing

Demographic Descriptions Do Not Buy Books and Other Important Truths

  |   Writing A Book

Thinking about writing a book and publishing it yourself? Lots of people are doing it and lots more are thinking about doing it. If this is your first book, you have no idea what you don’t know. There are many misconceptions about writing a book. It will probably take you a year or more to write your book. You’ll  »  Read More

4/11/14: The Writing Edge for Business Writers

  |   Better Writing

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to one or two pieces that I think will teach you something or spark an idea or two. This week I’m pointing you to  »  Read More

4/4/14: The Writing Edge for Business Writers

  |   Better Writing

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to one or two pieces that I think will teach you something or spark an idea or two. This week I’m pointing you to  »  Read More

Self-Publishing: Two books that will help

  |   Book Publishing

When clients ask me about self-publishing, I point them to two books. APE: Author, Publisher, Entrepreneur-How to Publish a Book by Guy Kawasaki and Shawn Welch does a great job of covering the opportunities and pitfalls. You’ll get as good an overview as possible of a fast changing area of business. APE will give  »  Read More

Self-Publishing: 2 Times it Makes Sense

  |   Book Publishing

Once upon a time, if you wanted to have a book published, the only sensible choice was going with a traditional publisher. You could publish your own book, but that would come with the stigma of “vanity publishing.” Those days are gone for most business authors.. Today, most authors can self-publish, but that  »  Read More