Here’s how it worked in the old days. When your book came out, you wanted to make a great big splash and lots of sales. If you could do that, your...
Profit
The Writing Edge for Business Writers: 9/1/17
You're a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career....
Advice from the Masters: Seth Godin
Seth Godin is the master of provocative advice. That’s why so many of us read his books and his blog. My favorite Seth Godin book is The Dip. In the...
Advice from the Masters: Chip Bell
Chip Bell has written twenty-two books. So far. When I interviewed him about how he wrote his latest book, Kaleidoscope, I also asked him what...
Book Marketing: Hometown Reads
Writing a book is hard work. My clients spend a year or more of concentrated effort writing their books. Then it’s time to promote the book and use...
The Writing Edge for Business Writers: 5/20/16
You're a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career....
The Writing Edge for Business Writers: 3/18/16
You're a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career....
Learning from the Guinness Book of World Records
It all started with a bad day hunting. On November 10, 1951 Sir Hugh Beaver went bird hunting with friends. Sir Hugh was avid hunter and a fine...
What your book will not do for you
How much money will you make from selling your book? Dana Beth Weinberg is one of the savviest writers there is on the reality of book publishing....
The Writing Edge for Business Writers: 3/20/15
You're a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career....