Category: Profit

The Writing Edge for Business Writers: 9/1/17

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You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to articles and blog posts that I think will teach you something or spark an idea or two. The posts are about the  »  Read More

Advice from the Masters: Seth Godin

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Seth Godin is the master of provocative advice. That’s why so many of us read his books and his blog. My favorite Seth Godin book is The Dip. In the midst of all the advice about staying the course and persevering, Seth writes a great little book about when and how to quit. That’s why I’m pointing you to a whole list  »  Read More

Advice from the Masters: Chip Bell

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Chip Bell has written twenty-two books. So far. When I interviewed him about how he wrote his latest book, Kaleidoscope, I also asked him what advice he would give to someone who was writing their first book. Here’s what he said. “There are a lot of people who write books and then they don’t want to put the energy or  »  Read More

Book Marketing: Hometown Reads

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Writing a book is hard work. My clients spend a year or more of concentrated effort writing their books. Then it’s time to promote the book and use the book to promote their businesses. It’s not easy. Then they have to market the book. That’s hard work, too. Nobody knows that better then Becky Robinson. Since 2012  »  Read More

The Writing Edge for Business Writers: 5/20/16

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You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to articles and blog posts that I think will teach you something or spark an idea or two. Some weeks there are more  »  Read More

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