You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to articles and blog posts that I think will teach you something or spark an idea or two. Some weeks there are more pointers than others.
This week I’m pointing you to pieces on a book marketing checklist, automating your book marketing, and whether or not to hire a professional editor.
From Glenn Ashton: Book Marketing Checklist
“When the task of marketing your self-published book feels unmanageable, it can help to ‘eat the elephant one bite at a time.’ ALLi author Glenn Ashton describes his technique for serving up the beast in bite-sized portions.”
From Tim Grahl: How to Automate Your Book Marketing
“In this article, I’m going to show you how to set up a system that will automatically sell your books for you—and how all the pieces of that system work together seamlessly.”
From Jane Friedman: Should You Hire a Professional Editor?
“Writing and publishing advice can sometimes feel obvious or like common sense: Have a fresh concept. Take out everything that’s boring. Keep the reader turning pages. But being able to truly see if you’ve been successful in writing a compelling work requires objectivity and distance than can be hard to achieve on your own—and this is where a professional editor comes in.”
Sources I Check Regularly
I find the posts and articles that I share with you on The Writing Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.