10/6/12: The Writing Edge for Business Writers

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You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Here are some recent blog posts and articles that might help.

This week I’m pointing you to posts on becoming a niche authority, what it takes to become a great blogger, and the publishing industry.

From Judy Cullins: How Nonfiction Authors Can Build Niche Authority through Content Marketing
“Content marketing is one of the very best ways for nonfiction authors to build their expert reputation and generate links to their website. In today’s guest post, publishing and marketing expert Judy Cullins shares some terrific tips for using content marketing as a promotional tool.”

From Jonathan Bailey: How to Be a Great Blogger in 5 Not-So-Easy Steps
“In short, while there are some great, easy tips that can help, none of them will make you a great blogger on their own. However, there is a series of steps you can follow to become a better blogger. Unfortunately, none of the steps are easy and no blogger does all of them perfectly.”

From Nick Ruffilo: What You Don’t Know About Publishing Can Hurt You
“As part of a start-up (I’m the chief technology officer at Aerbook, a cloud publishing company), I need to know as much as I can about the industry I’m operating in. Anyone who is trying to operate in this industry and thinks otherwise is delusional: What you don’t know can hurt you. Let’s do a little research.”

Tools and Such
From Kimberly Nilson: 5 Simple Online Services for Checking Content Plagiarism

Sources I Check Regularly

I find the posts and articles that I share with you on The Writer’s Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.

The CopyBlogger Blog


Anna DeStefano’s Paper.li Newspapers

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