3/14/14: The Writing Edge for Business Writers

Mar 14, 2014 | Better Writing

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to one or two pieces that I think will teach you something or spark an idea or two. This week I’m pointing you to pieces on content marketing and creativity.

From Problogger: Content Marketing Smart – Why Your Blog Article is Just the Beginning
“Your blog article is just the beginning. Think about it as a river, and the rest of your content as streams coming off it. The source is great, but the streams spread wider and do totally different and amazing things.”

From Steven Pressfield: How I Get Ideas
“Herewith, ten idiosyncratic observations on the subject of generating ideas.”

Sources I Check Regularly

I find the posts and articles that I share with you on The Writer’s Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.

The CopyBlogger Blog

Problogger

Digital Book World

jeffbullas.com

Becky Robinson’s Weaving Influence

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