4/26/13: The Writing Edge for Business Writers

Apr 26, 2013 | Better Writing

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Here are some recent blog posts and articles that might help.

This week I’m pointing you to pieces on Kindle Singles, the marketing snowball, great headlines, and waiting to post.

From the NY Times: Amazon Broadens Its Terrain
“Amazon Kindle Singles is a hybrid. First, it is a store within the megastore of Amazon.com, offering a showcase of carefully selected original works of 5,000 to 30,000 words that come from an array of outside publishers as well as from in-house. Most sell for less than $2, and Mr. Blum is the final arbiter of what goes up for sale. ”

From The Savvy Book Marketer: The Book Marketing Snowball
“In today’s guest post, book marketing expert Terry Cordingley shares his wisdom on the process of book marketing. In developing your marketing plan, remember that everything you do builds your platform and momentum and moves you to the next level.”

From Michael Hyatt: Headlines That Grab Readers by the Eyeballs and Suck Them into Your Message
“This is a guest post by Ray Edwards. He is is a marketing strategist, copywriter, speaker, and author.”

From ProBlogger: Stop. Don’t post that post! 7 questions to ask before you hit publish
“This is a guest contribution by Kate Toon, an award-winning SEO and advertising copywriter.”

Sources I Check Regularly

I find the posts and articles that I share with you on The Writer’s Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.

The CopyBlogger Blog


Digital Book World

Tools of Change for Publishing


Becky Robinson’s Weaving Influence