9/21/12: The Writing Edge for Business Writers

Sep 21, 2012 | Better Writing

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Here are some recent blog posts and articles that might help.

This week I’m pointing you to posts on why books are the ultimate business card, the Kindle Fire versus the iPad, what you need to know to publish your book, and making guest blogging work for you.

From Fast Company: Why Books Are The Ultimate New Business Card
“Books are no longer simply books, they are branding devices and credibility signals–not to mention the reason their authors command large speaking or consulting fees.”

From Jenn Webb: Kindle Fire vs iPad: “Good enough” will not disrupt
“With its recent release of the new Kindle Fire HD tablets, some have argued that Amazon has declared war on Apple and its iPad. But how serious is the threat? Are the two companies even playing the same game? I reached out to analyst Horace Dediu, founder and author of Asymco, to get his take. Dediu will speak on all this and more at TOC Frankfurt on October 9, 2012. Our short interview follows.”

From  Noemi Ruth: What You Need to Know to Publish Your Book
“Publishing a book has never been easy as it is now. Thanks to the changing publishing and consumer landscape, as well as evolving technology, publishing a book can be easier than actually writing one. For authors who have worked with traditional publishing houses, that statement bears more weight, but these days, there are alternatives to traditional publishing.”

From Sonia Simone: The Essentials of Guest-Blogging Strategy for SEO, Traffic, and Audience-Building
“You know how we feel about digital sharecropping — we’ve strongly cautioned you about not building your business on rented land. So why do we also tell you that guest blogging is one of the most effective strategies to build your audience?”

Sources I Check Regularly

I find the posts and articles that I share with you on The Writer’s Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.

The CopyBlogger Blog


Anna DeStefano’s Paper.li Newspapers