The Writing Edge for Business Writers: 12/9/16

Dec 9, 2016 | Reading Lists

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to articles and blog posts that I think will teach you something or spark an idea or two. Some weeks there are more pointers than others.

This week I’m pointing you to pieces on the power of story and why you shouldn’t use military metaphors.

From Greg Satell: The Power of Story

“We may live our lives in prose, but it is poetry that we live for. A compelling story can lead to narrative that inspires a shared sense of mission and sparks a long and great legacy. That’s the power of story.”

From Mark Chussil: “Rally the Troops” and Other Business Metaphors You Can Do Without

“The war metaphor makes an implicit statement about the nature of competing businesses. They’re not merely other firms; they’re opponents in a zero-sum game. They’re enemies who see us as enemies.”

Sources I Check Regularly

I find the posts and articles that I share with you on The Writing Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.

Frances Caballo

Jane Friedman

Joel Friedlander

Joanna Penn

Melissa G. Wilson

Men with Pens

Merce Cardus


Becky Robinson’s Weaving Influence