The Writing Edge for Business Writers: 7/14/17

Jul 17, 2017 | Reading Lists

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to articles and blog posts that I think will teach you something or spark an idea or two. Some weeks there are more pointers than others.

This week I’m pointing you to pieces on why storytelling is important, writing by voice, and writing as a leadership skill.

From Frank Sonnenberg: Life Lessons: The Importance of Storytelling

“As leaders, role models, and parents, we must utilize every opportunity available to us to reinforce the values and beliefs that we hold dear. Once these values are adopted, they affect our day-to-day actions, determine what’s important, and reinforce appropriate behavior. There are several ways of achieving that end. They include showcasing heroes, observing rituals and ceremonies, honoring traditions, and telling stories. Storytelling is a powerful tool based on first-hand experience, delivered from the heart and told by a trusted source.”

From Daphne Gray-Grant: Why you should write by voice instead of by hand

“Back in the era of Mad Men, secretaries went into the offices of people like Don Draper and took shorthand while he dictated. Now, however, you don’t need a secretary to be able to dictate. I am writing this column by speaking it aloud to my computer.”

From Mick Yates: Good Writing as an Essential Leadership Skill – Susan Saurel

“It’s alright not to practice your writing if you want to stay an average Joe. I mean, we all know how to write, no? But in case you want to grow into the full-time leader, make sure to upgrade this skill as well. Luckily enough, it’s not really a rocket science and you can learn it through 9 practical steps. Let’s check them out.”

Sources I Check Regularly

I find the posts and articles that I share with you on The Writing Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.

Alliance of Independent Authors

Frances Caballo

Jane Friedman

Jerry Jenkins

Joel Friedlander

Joanna Penn

Melissa G. Wilson

Men with Pens

Merce Cardus


Becky Robinson’s Weaving Influence