You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to articles and blog posts that I think will teach you something or spark an idea or two. Some weeks there are more pointers than others.
This week I’m pointing you to pieces on bad business writing and why leaders need to be great story tellers.
“A hidden source of friction is slowing your company down. Your workers are complicit in it. So is your management. And it’s driving everybody nuts. It’s bad business writing.”
“What’s your favorite movie? I’ll bet you can enthusiastically tell me all about it, even if you haven’t seen it in years. Stories are like nutrition for our souls. We remember them and love them. They have deeper meaning for us. On YouTube, there’s a wonderful video clip of a group of marines belting out the lyrics to the theme song from Disney’s ‘Frozen’. Who would have thought combat soldiers could relate to a Disney princess?”
Sources I Check Regularly
I find the posts and articles that I share with you on The Writing Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.