The Writing Edge for Business Writers: 1/22/16

Jan 22, 2016 | Better Writing

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to articles and blog posts that I think will teach you something or spark an idea or two. Some weeks there are more pointers than others.

This week I’m pointing you to pieces on publishing trends in 2016 and great content marketing.

From Joanna Penn: Publishing Trends In 2016 With Jane Friedman

“Jane Friedman has over 15 years experience in the book and magazine publishing industry, with expertise in digital media and the future of authorship. She teaches publishing at the University of Virginia and is an international speaker and author.”

From Phong Ly: 4 Things World Class Content Marketers Do Every Time They Create Content

“Content is by far the most valuable asset businesses can use, to not only engage and inform customers, but to increase traffic to their website and dramatically improve search rankings.”

Sources I Check Regularly

I find the posts and articles that I share with you on The Writing Edge in many places. But there are a few that provide insightful pieces again and again. Here they are.

Digital Book World

Frances Caballo

jeffbullas.com

Joel Friedlander

Joanna Penn

Men with Pens

Merce Cardus

Problogger

Becky Robinson’s Weaving Influence