Most of my clients are mid-career professionals. They choose to write a book to help them expand their reach and their business. I’ve had the privilege of working with many people who wrote great books and had great success. I think they would have done even better if they had Reach: Create the Biggest Possible Audience » Read More
Category: Book Publishing
Planning Your Nonfiction Book: Publishing Tasks

Pat yourself on the back when you finally finish your manuscript. You’ve come a long way and done a lot of work. You accomplished something that very few people do. You wrote a book. But you’re not an author yet. That won’t happen until your book is published. So, after you finish your manuscript, get ready for » Read More
What makes a self-published book look self-published?
Thanks to technology and the internet, just about anyone can publish their own book these days. That’s the problem. Anybody can do it. And a whole lot of anybodies try it. Most of them produce books that scream, “self-published by amateurs!!” It usually starts with the cover. Often the cover looks like a » Read More
Why You Need a Professional Editor for Your Self-Published Book
Your book needs a professional editor. A professional editor is someone whose business is editing. A professional is not your cousin who majored in English. It’s not your friend who is “good with words.” A professional editor is someone whose business is editing. Of course, that means that a professional editor » Read More
3 Reasons to Choose a Legacy Publisher
Is there any reason to publish with a legacy publisher anymore? Why not just self-publish and keep more money? Most of my clients are mid-career businesspeople who write a book to improve their reputation, fees, and business results. Most of them self-publish for the additional control and to get to market faster. But » Read More