Category: Book Publishing

3 Hard Truths About Self-Publishing

  |   Book Publishing
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Self-publishing has exploded in the last decade. Bowker indicates that ten times as many books were self-published in 2021 as in 2011. Part of the reason is that self-publishing has become easier and easier to do. Self-publishing has a lot of benefits. Authors like the control self-publishing gives them over every  »  Read More

Book Review: Reach

  |   Book Publishing
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Most of my clients are mid-career professionals. They choose to write a book to help them expand their reach and their business. I’ve had the privilege of working with many people who wrote great books and had great success. I think they would have done even better if they had Reach: Create the Biggest Possible Audience  »  Read More

Planning Your Nonfiction Book: Publishing Tasks

  |   Book Publishing
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Pat yourself on the back when you finally finish your manuscript. You’ve come a long way and done a lot of work. You accomplished something that very few people do. You wrote a book. But you’re not an author yet. That won’t happen until your book is published. So, after you finish your manuscript, get ready for  »  Read More

What makes a self-published book look self-published?

  |   Book Publishing

Thanks to technology and the internet, just about anyone can publish their own book these days. That’s the problem. Anybody can do it. And a whole lot of anybodies try it. Most of them produce books that scream, “self-published by amateurs!!” It usually starts with the cover. Often the cover looks like a  »  Read More

Why You Need a Professional Editor for Your Self-Published Book

  |   Book Publishing

Your book needs a professional editor. A professional editor is someone whose business is editing. A professional is not your cousin who majored in English. It’s not your friend who is “good with words.” A professional editor is someone whose business is editing. Of course, that means that a professional editor  »  Read More

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