“Can you guarantee that we’ll write a bestseller?” I’m a book writing coach, so I get that question a lot. I think it’s because most of the people who contact me think the only way to measure a book’s success is whether it’s a bestseller. That’s true even though most of them are  »  Read More

Your book better be good. Today more business books are being published than ever before. And that’s just the tip of the iceberg. Your business book won’t compete only with other business books. It will also compete with every other way your readers learn about new and better ways to do business. There are  »  Read More

If you want to write a great book, you need to be creative. “Creative nonfiction” is a style of writing where you use fiction writing techniques to make nonfiction more interesting. That’s a powerful way to make your book better. Stories are the way human beings have been sharing ideas since we first crawled out  »  Read More

Writing a book is hard work that extends over a year or more. You have a choice in how you will work. Some writers essentially reinvent their writing process every time. Other writers develop systems and processes that they use again and again. When you develop systems and processes you do two things. First, you free  »  Read More