“Nothing is as easy as it looks.” That’s Murphy’s first law, and it applies to just about anything in life. Whether it’s starting a business, cooking a meal, or making a jump shot, just about everything looks easy until you try to do it yourself. That’s true for writing books and often » Read More
Better Writing: 2 Ways to Spark Inspiration

You need inspiration to do your best work. When you are inspired, you can get into the zone and produce good work. When you’re not inspired, you might as well be on the chain gang breaking rocks and not having fun or producing anything worthwhile. You may not call it “inspiration.” You may call it “the » Read More
Time Management for Authors

Most of my clients are successful mid-career people who work at a job that isn’t writing. So, when they decide to write a book, they’ve got to fit writing into an already overstuffed schedule. That calls for a special kind of time management. The usual rules for time management still apply. What’s » Read More
Authors: This is What Imposter Syndrome Looks Like

“Imposter syndrome is a behavioral health phenomenon described as self-doubt of intellect, skills, or accomplishments among high-achieving individuals.” My clients are high-achieving individuals who are writing a book. Many of them face imposter syndrome. But no one comes to me and says, “Hey, coach » Read More
Why authors don’t market their books

“The average book published today is selling less than 300 print copies over its lifetime in the US retail channels.” Steve Piersanti said that in his marvelous article, “10 Awful Truths About Publishing.” If you’re an author or just thinking about writing a book, add that article to your » Read More