“Can you guarantee that we’ll write a bestseller?” I’m a book writing coach, so I get that question a lot. I think it’s because most of the people who contact me think the only way to measure a book’s success is whether it’s a bestseller. That’s true even though most of them are  »  Read More

Your book better be good. Today more business books are being published than ever before. And that’s just the tip of the iceberg. Your business book won’t compete only with other business books. It will also compete with every other way your readers learn about new and better ways to do business. There are  »  Read More

Whew! It’s done! After a year or more, your manuscript is done That’s a big deal. Celebrate, but not too long. You’ve achieved a major milestone, but there is still a lot of work to be done to make your book successful. A great book will define you in the marketplace for a decade. It can be the most important  »  Read More

Every publisher wants to sell books. That goes for self-publishers every bit as much as for legacy publishers. Publishers invest in authors. They spend money to cover the cost of publishing. They spend money on marketing and distribution. That goes for self-publishers every bit as much as for legacy  »  Read More