Category: Book Publishing

What’s a book to do?

  |   Book Publishing

I’ve been a guest on Jim Blasingame’s Small Business Advocate show for more than a decade. I enjoy the banter, but a big reason I keep going back is that Jim is one of my friends who kickstarts my thinking. On a recent show, he did it with a question. What’s the future of the book when information is on  »  Read More

Self-Publishing: Two books that will help

  |   Book Publishing

When clients ask me about self-publishing, I point them to two books. APE: Author, Publisher, Entrepreneur-How to Publish a Book by Guy Kawasaki and Shawn Welch does a great job of covering the opportunities and pitfalls. You’ll get as good an overview as possible of a fast changing area of business. APE will give  »  Read More

Self-Publishing: 2 Times it Makes Sense

  |   Book Publishing

Once upon a time, if you wanted to have a book published, the only sensible choice was going with a traditional publisher. You could publish your own book, but that would come with the stigma of “vanity publishing.” Those days are gone for most business authors.. Today, most authors can self-publish, but that  »  Read More

Self-Publishing means you’re the publisher

  |   Book Publishing

When you decide to self-publish, you’ve committed yourself to becoming the publisher of your book. Publishers do a lot of things. Here’s a partial list. Edit the manuscript (more than once) Design the cover Design the inside of the book Lay out the book Arrange for printing Arrange for getting the book into  »  Read More

Getting published is not the goal

  |   Book Publishing

I’ve been looking at some other writing coach’s websites this morning and I noticed that many of them treat “getting published” or “seeing your book in print” as the client’s goal. I’m sure that’s right for some people, but not for the people who choose to work with me  »  Read More

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