When I interviewed Michael Bungay Stanier about his recent book, The Coaching Habit, we got to talking about business books in general. We both think that most business books are way too long.
That’s when Michael spun off the following tidbit. It’s based on Einstein’s advice that “Everything should be made as simple as possible and no simpler.”
“My goal always is to write as well as I can, and write a book that is as lean as possible. What’s the shortest book I can possibly write that will be useful and valuable for people?”
That’s a wonderful question for almost every business book author I can think of, including me.
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