Category: Everything Else

The Writing Edge for Business Writers: 10/26/18

  |   Everything Else

You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Even though writing and storytelling and blogging and SEO aren’t your day job, you want to do them better. You need to get the most value you  »  Read More

Writing a Book: The Big Challenge for Business Authors

  |   Everything Else

Times Have Changed There was a time when simply being an author was enough to give you an advantage if you were a speaker, trainer, consultant, or just a business person who wanted to be known as a “thought leader.” That was when it was relatively hard to get published. Just about all the business books were published  »  Read More

Buying Books: 3 Ways to Get the Most from Amazon Reviews

  |   Everything Else

Amazon is usually the second stop on my book-buying journey. First, I get pointed toward a book by trusted source. Then, I click over to Amazon to see what the reviewers have to say. Amazon reviews are incredibly helpful in finding books that it’s worth my time to read. According to my research, that’s true for most  »  Read More

Advice from the Masters: Ludmilla Jordanova

  |   Everything Else

Ludmilla Jordanova is Professor of Visual Culture in the Department of History at Durham University in England. I found this wonderful observation of her’s in Helen Sword’s great book, Air & Light & Time & Space. “I see writing as an artisanal activity, like being a potter or a woodworker. The craft  »  Read More

Writing a Book: The Forest and the Trees

  |   Everything Else

According to common wisdom, you’ll get in trouble if you “can’t see the forest for the trees.” That might be good advice for most of life, but when you write a book you must pay attention to the forest and the trees and also the bark, the leaves, and the branches. The Forest When you’re writing a book, the forest  »  Read More

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