If you expect to make money from the sales of your book, you’d best think again. Today the average book sells less than 300 print copies over the course of its lifetime. The number of books in print has increased dramatically over the last ten years, but the number of books purchased has not. That’s why » Read More
Category: Profit
Profit: Where do authors get the money to cover their costs?
I’m a ghostwriter and a book writing coach. My clients hire me because they want to create the best possible book. They know their subject matter, but they don’t know how to put a great book together. They hire me because I’m a professional writer and because I bring experience and knowledge of publishing to the » Read More
How to Write a Book that Will Make Money
According to Jane Friedman’s Electric Speed newsletter, 90 percent of books didn’t sell more than 5,000 copies during 2020. She says that’s true of most years, not just 2020. Sure, making those bestseller lists seems like a worthy goal. But there are lots of books, like those written by several of my clients, that » Read More
Authors: How to make money beyond book sales
Hardly anyone makes money from book sales. That’s true, but if that were all there was to the story, hardly anyone would write books. There’s good news, though. There are tons of ways for you to make money from your book besides selling it. I’ve divided them into four basic ways. Increase Fees and Engagements A good » Read More
Make your table of contents a selling tool.
Most people who write books want to sell at least a few of them. That’s where your table of contents can help. Here’s why. People use the table of contents to help decide what book to buy Here’s how most people go about buying a book. They usually start with either a recommendation or a search. Whether » Read More