You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to one or two pieces that I think will teach you something or spark an idea or two. This week I’m pointing you to » Read More
Category: Profit
The Writing Edge for Business Writers: 2/27/15
You’re a businessperson. You may not think of yourself as a writer, but you know that writing well can boost your results and your career. Naturally, you want to do better. Every week I point you to one or two pieces that I think will teach you something or spark an idea or two. This week I’m pointing you to » Read More
Authorpreneurship
“Authorpreneurship” was the title of an article in the Economist that included this: “Standing out as a book writer today requires more than a bright idea and limpid prose. Authors need to become businesspeople as well, thinking strategically about their brand, and marketing themselves and their » Read More
Don’t let author fatigue sabotage your success
Author fatigue, the silent success killer Writing a book is hard work. When you finish the writing and the editing, it’s natural to feel that you deserve a rest. That’s author fatigue and it’s killed a lot of author success. If you let up now, all the hard work you put into your book may go to waste » Read More
Will the online course be the new book?
“The online course is the new book.” Brian Clark said that. Brian is a savvy guy, so when he says something, I pay attention. The comment came as part of a podcast titled “David Siteman Garland on the Infinite Scalability of Online Courses.” Follow the link to listen to the podcast and read the show » Read More