Category: Writing A Book

Writing a Book: Putting the Content to Work

  |   Writing A Book

Writing a book is hard work. You pour your heart and soul into it, and you want your reader to get the most from it. You want your reader to put what they read to work. Business book authors have two ways to help readers put content to work. Summaries help the reader remember the key points of the book. Action steps help  »  Read More

Writing a Book: Unpack the Box

  |   Writing A Book

If you’ve ever moved, you know the feeling. Before you can enjoy your new home, you must unpack a lot of boxes. We moved to Hartsville, South Carolina, and we’re unpacking. We’re almost done, and we still haven’t found things we know are here some place. The unpacked boxes are unlabeled, or the label says  »  Read More

Writing a Book: Letting good habits unravel

  |   Writing A Book

Writing a book takes discipline if writing isn’t your main job. People who get it done develop good writing habits. Some of my clients write early in the morning, others write late at night. Most work on the book every day, while a few set aside a block of two, three, or four hours every weekend. There’s no one writing  »  Read More

Writing a Book: Using Research

  |   Writing A Book

Great business books support every key point with research. The good news for business authors is that there are battalions of academics conducting research of all kinds you can use. Your challenges are to select your research wisely and interpret it helpfully. Find Treasures Among the Trash Just like everything else in  »  Read More

Writing a Book: If you can read a book, you can write a book, but …

  |   Writing A Book

“Do you think I can write a book?” I had just spent a pleasant hour with the young realtor who is selling us a house. We talked all about the books he read, what he learned, and what he liked. He was an avid reader and his question wasn’t unusual. People ask me that all the time. Here’s the short answer. If you can  »  Read More

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